fast casual is killing casual dining

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Review the content that accompanies this assignment.Casual restaurant chains are suffering while many who operate in the fast casual landscape are doing quite well.Select one of the chains whose CEO is interviewed in the Foodable Network video, Velvet Taco, Pincho Factory or &pizza.

  • Conduct internet research.Find at least one article that discusses the strategic choices that your selected chain has made that might explain their exceptional recent success.Summarize the article.Provide a link to the article. (one page)
  • In your opinion, why has the strategic choice identified in the article been successful? Pay particular attention to how this strategy is in contrast to casual dining’s current offerings. (one page)
  • Is the company you selected likely to be successful in the future?Provide your thoughts, but be sure to support your opinion by referencing their current offerings, the current market environment and current consumer preferences. (one page)

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